Read (again) Mitch Lieberman's : Social CRM is a Journey, not a Destination – Revisited @CustomerThink

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Found at Social CRM is a Journey, not a Destination – Revisited | CustomerThink.

I wrote the following in September 2009 – 6 months ago.  But, I could have easily written it yesterday, and it would not be too different:

“There has been a tremendous amount great conversation during the past couple weeks, regarding Social CRM. What it is as well as what it is not. I am not sure we have reached any conclusions yet, but we have all become smarter for the insights of a great many individuals. Interestingly, I am usually a bit opinionated, but I sat on the sidelines, just observing – for the most part.

As my title suggests, I do believe that we are all (customers, businesses, implementers and vendors) on a journey.

To be continued at http://www.customerthink.com/blog/social_crm_is_a_journey_not_a_destination_revisited?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+customerthink+(CustomerThink+-+All+Content)

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• Recommended read: The 5 Stages of Customer Acquisition for the Social Business (Part 2) @CustomerThink (fredzimny.wordpress.com)
• Social Software – key debates revisited (cmswatch.com)

[Via http://fredzimny.wordpress.com]

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